Company News

DA Survey Reveals Consumers Like Wipes

Author Image

By: TOM BRANNA

Editor

Cleaning countertops, disinfecting surfaces and personal hygiene are among consumers’ favorite uses for wipe products, according to The Soap and Detergent Association’s (SDA) latest national cleaning survey. When asked if they have ever used any type of cleaning, disinfectant or antibacterial wipe, 66% of those surveyed said yes. Among those who have used them, 80% said they use a wipe at least once a week, while 36% admitted to using a wipe at least once a day. Effectiveness was the primary fac...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters